About This Project

L’Atelier d’Amaya

Omnichannel jewellery brand


L’Atelier d’Amaya designs and markets an extensive range of silver and gold-plated jewellery, combining timeless products with trendy creations and allowing customers to customize their jewels.

Founded in 2007 by mother-daughter duo (respectively Laure and Amaya de Gorostarzu), L’Atelier d’Amaya opened its first store in Bordeaux in 2009. Driven by the quality of its products and the constant focus on customer satisfaction, the brand has gained strong traction and builds a privileged relationship with its customers who identify themselves with the values of authenticity, simplicity and proximity, conveyed by the brand.

L’Atelier d’Amaya has become a truly omnichannel brand, going to market through a network of stores in France, as well as online through its own website and its presence on social media, establishing a direct relationship with its customers and a strong attachment to the brand. Vendis is partnering with the founders to continue to build brand strength and digital expertise, to accelerate the expansion in France and beyond, and to invest in the organization and systems.

Vendis Capital invested in Atelier d’Amaya in June 2019.

Vendis Team

Mathieu de Medeiros

Stefan Weimann